/* Palette */
:root {
  --porcelain: #FAFFFD;
  --ink: #342E37;
  --ink-soft: #5E5862;
  --coral: #FA824C;
  --coral-dark: #EC6C33;
  --serif: Georgia, "Times New Roman", Times, serif;
  --lime: #A2D729;
  --line: rgba(52, 46, 55, 0.12);
  --card: rgba(255, 255, 255, 0.72);
  --sans: -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, "Helvetica Neue", Arial, sans-serif;
  --radius: 24px;
  color-scheme: light;
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; -webkit-text-size-adjust: 100%; }
@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } }

body {
  margin: 0;
  background: var(--porcelain);
  color: var(--ink);
  font-family: var(--sans);
  font-size: 1.0625rem;
  line-height: 1.6;
  overflow-x: hidden;
}

h1, h2, h3, h4 { font-family: var(--sans); font-weight: 650; letter-spacing: -0.025em; line-height: 1.15; margin: 0; text-wrap: balance; }
p { margin: 0 0 1em; }
a { color: inherit; }
img { max-width: 100%; display: block; }
[id] { scroll-margin-top: 110px; }

.wrap { width: min(1120px, 100% - 32px); margin-inline: auto; }

.skip { position: absolute; left: -999px; top: 8px; background: var(--ink); color: var(--porcelain); padding: 8px 14px; border-radius: 8px; z-index: 100; }
.skip:focus { left: 16px; }

:focus-visible { outline: 2px solid var(--coral); outline-offset: 3px; border-radius: 6px; }

/* Background shapes */
.blobs { position: absolute; inset: 0 0 auto 0; height: 1400px; overflow: hidden; z-index: -1; pointer-events: none; }
.b { position: absolute; border-radius: 50%; background: var(--coral); }
.b1 { width: 340px; height: 340px; top: -150px; right: 8%; opacity: 0.9; }
.b2 { width: 170px; height: 170px; top: 120px; right: -50px; opacity: 0.85; }
.b3 { width: 520px; height: 520px; top: 200px; right: 2%; filter: blur(90px); opacity: 0.45; }
.b4 { width: 90px; height: 90px; top: 520px; left: -30px; opacity: 0.8; }
.b5 { width: 420px; height: 420px; top: 760px; left: -220px; filter: blur(110px); opacity: 0.35; }
.b6 { display: none; }

/* Nav */
.nav-wrap { position: sticky; top: 14px; z-index: 50; padding-top: 14px; }
.nav {
  width: min(1120px, 100% - 32px); margin-inline: auto;
  display: flex; align-items: center; gap: 28px;
  background: rgba(52, 46, 55, 0.88);
  -webkit-backdrop-filter: blur(14px); backdrop-filter: blur(14px);
  color: var(--porcelain);
  border-radius: 999px;
  padding: 10px 10px 10px 26px; min-width: 0;
  box-shadow: 0 10px 30px rgba(52, 46, 55, 0.18);
}
.brand {
  display: inline-flex; flex: none; margin-right: auto; border-radius: 999px; overflow: hidden;
  font-weight: 700; font-size: 1rem; letter-spacing: -0.01em; line-height: 1; text-decoration: none; white-space: nowrap;
  margin-left: -16px;
}
.brand span { padding: 12px 15px; }
.brand .brand-a { padding-right: 4px; }
.brand .brand-b { padding-left: 4px; }
.brand-a { background: #241F27; color: var(--porcelain); }
.brand-b { background: var(--coral); color: var(--ink); }
.nav-menu .menu-email { display: block; }
.nav-links { display: flex; gap: 26px; list-style: none; margin: 0; padding: 0; font-size: 0.95rem; }
.nav-links a { text-decoration: none; color: var(--coral); }
.nav-links a:hover { text-decoration: underline; text-underline-offset: 4px; }
.nav-menu { display: none; position: relative; }
.nav-menu summary { list-style: none; cursor: pointer; padding: 10px 16px; font-size: 0.95rem; font-weight: 600; background: var(--coral); color: var(--ink); border-radius: 999px; }
.nav-menu summary::-webkit-details-marker { display: none; }
.nav-menu ul { position: absolute; right: 0; top: 52px; list-style: none; margin: 0; padding: 10px; min-width: 180px; background: var(--ink); border-radius: 18px; box-shadow: 0 12px 30px rgba(0,0,0,.2); }
.nav-menu li a { display: block; padding: 10px 14px; text-decoration: none; border-radius: 10px; color: var(--coral); }
.nav-menu li a:hover { background: rgba(255,255,255,.08); }

/* Buttons */
.btn {
  display: inline-flex; align-items: center; justify-content: center;
  padding: 14px 28px; border-radius: 999px;
  font-weight: 600; font-size: 1rem; text-decoration: none; white-space: nowrap;
  transition: transform .15s ease, background-color .15s ease;
}
.btn:hover { transform: translateY(-1px); }
.btn-primary { background: var(--coral); color: var(--ink); }
.btn-primary:hover { background: var(--coral-dark); }
.btn-nav { background: var(--coral); color: var(--ink); padding: 12px 22px; font-size: 0.95rem; }
.btn-nav:hover { background: var(--coral-dark); }
.link-arrow { font-weight: 600; text-decoration: none; border-bottom: 2px solid var(--coral); padding-bottom: 2px; }
.link-arrow::after { content: " \2192"; }

/* Hero */
.hero {
  display: grid; grid-template-columns: 1.05fr 0.95fr; gap: 56px; align-items: center;
  padding: 110px 0 120px;
}
.eyebrow {
  font-family: var(--sans); font-size: 0.85rem; font-weight: 600; letter-spacing: 0.08em; text-transform: uppercase;
  color: var(--porcelain); display: inline-flex; align-items: center; gap: 10px; margin-bottom: 22px;
  border-radius: 999px; padding: 7px 15px; background: var(--ink);
}
.dot { width: 10px; height: 10px; border-radius: 50%; background: var(--coral); display: inline-block; }
.hero-title { font-size: clamp(2.3rem, 4.4vw, 3.6rem); line-height: 1.06; letter-spacing: -0.03em; margin-bottom: 26px; }
.hero-sub { font-size: 1.2rem; color: var(--ink-soft); max-width: 30em; margin-bottom: 36px; }
.hero-actions { display: flex; align-items: center; gap: 28px; flex-wrap: wrap; }

/* AI card */
.ai-card { min-width: 0;
  background: var(--card);
  -webkit-backdrop-filter: blur(18px); backdrop-filter: blur(18px);
  border: 1px solid rgba(255, 255, 255, 0.9);
  border-radius: 30px; padding: 26px;
  box-shadow: 0 30px 60px rgba(52, 46, 55, 0.10), 0 2px 6px rgba(52, 46, 55, 0.05);
}
.ai-tabs { display: flex; gap: 8px; margin-bottom: 26px; }
.ai-tab { font: inherit; font-size: 0.78rem; font-weight: 600; padding: 6px 12px; border-radius: 999px; border: 1.5px solid var(--coral); color: var(--ink); background: transparent; cursor: pointer; transition: background-color .15s ease, color .15s ease; }
.ai-tab:hover { background: rgba(250, 130, 76, 0.18); }
.ai-panels { display: grid; grid-template-columns: minmax(0, 1fr); }
.ai-panel { min-width: 0; }
.ai-panels > .ai-panel { grid-area: 1 / 1; }
.ai-panel[hidden] { display: block; visibility: hidden; pointer-events: none; }
.ai-tab.is-on { background: var(--coral); color: var(--ink); border-color: var(--coral); }
.ai-prompt {
  margin-left: auto; width: fit-content; max-width: 88%;
  background: var(--ink); color: var(--porcelain);
  padding: 12px 18px; border-radius: 20px 20px 6px 20px;
  font-size: 0.95rem; margin-bottom: 22px;
}
.ai-answer { display: grid; gap: 10px; }
.ai-row {
  display: flex; align-items: center; gap: 14px;
  background: #fff; border: 1px solid var(--line); border-radius: 16px; padding: 14px 16px;
}
.ai-row.is-you { border-color: var(--ink); box-shadow: 0 0 0 3px rgba(52, 46, 55, 0.12); }
.ai-num { font-weight: 600; font-size: 1rem; color: var(--ink-soft); width: 1ch; }
.ai-body { flex: 1; display: grid; gap: 6px; }
.ai-body strong { font-weight: 600; font-size: 0.98rem; }
.bar { display: block; height: 7px; border-radius: 6px; background: rgba(52, 46, 55, 0.09); }
.w80 { width: 80%; } .w70 { width: 70%; } .w60 { width: 60%; } .w55 { width: 55%; }
.ai-badge { background: var(--ink); color: var(--porcelain); font-size: 0.75rem; font-weight: 700; padding: 4px 10px; border-radius: 999px; }
/* Mock search bar */
.search-bar { display: flex; align-items: center; gap: 10px; background: #fff; border: 1px solid #dfe1e5; border-radius: 999px; padding: 10px 16px; margin-bottom: 18px; box-shadow: 0 1px 6px rgba(32, 33, 36, 0.12); font-size: 0.92rem; }
.sb-icon { color: #70757a; flex: none; }
.sb-query { flex: 1; color: #202124; white-space: nowrap; overflow: hidden; text-overflow: ellipsis; }
.sb-tools { display: flex; align-items: center; gap: 10px; color: #5f6368; flex: none; }
.sb-div { width: 1px; height: 18px; background: #dfe1e5; }

/* Mock AI Overview */
.aio { background: #fff; border: 1px solid var(--line); border-radius: 16px; padding: 16px 18px; font-size: 0.86rem; line-height: 1.5; }
.aio-label { display: flex; align-items: center; gap: 7px; font-weight: 600; font-size: 0.8rem; margin: 0 0 10px; color: var(--ink); }
.aio-label svg { color: var(--ink); }
.aio-grid { display: grid; grid-template-columns: 1fr 128px; gap: 14px; }
.aio-main p { margin: 0 0 8px; }
.aio-h { font-weight: 700; font-size: 0.92rem; }
.aio ul { margin: 0; padding-left: 18px; }
.aio li { margin-bottom: 6px; }
.aio li.is-you { background: rgba(52, 46, 55, 0.08); border-radius: 8px; padding: 2px 6px; margin-left: -6px; }
.aio li .ai-badge { font-size: 0.68rem; padding: 2px 8px; margin-left: 4px; }
.aio-sources { display: grid; gap: 8px; align-content: start; }
.aio-src { border: 1px solid var(--line); border-radius: 12px; padding: 8px 10px; font-size: 0.74rem; line-height: 1.35; font-weight: 600; }
.aio-src span { display: block; font-weight: 400; color: var(--ink-soft); font-size: 0.7rem; margin-bottom: 3px; }
.ai-note { margin: 14px 0 0; font-size: 0.75rem; color: var(--ink-soft); text-align: right; }

/* Sections */
.section { padding: 70px 0; }
.section-title { font-family: var(--serif); font-weight: 400; letter-spacing: -0.01em; font-size: clamp(2.1rem, 4vw, 3rem); margin-bottom: 34px; }
.sub-title { font-size: 1.5rem; margin: 0 0 18px; }

/* Why AEO panel */
.why { background: var(--ink); color: var(--porcelain); border-radius: 32px; padding: 72px 56px 56px; }
.why-title { font-family: var(--serif); font-weight: 400; letter-spacing: -0.01em; font-size: clamp(1.6rem, 3vw, 2.3rem); line-height: 1.25; text-align: center; max-width: 24em; margin: 0 auto 48px; }
.why-lead { display: block; color: #C4BEC8; }
.why-title em { display: block; font-style: italic; font-size: 1.3em; margin-top: 6px; }
.why-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; }
.why-card { background: rgba(255, 255, 255, 0.05); border: 1px solid rgba(255, 255, 255, 0.1); border-radius: var(--radius); padding: 40px 28px 30px; text-align: center; display: flex; flex-direction: column; align-items: center; }
.why-icon { width: 56px; height: 56px; margin: 8px 0 44px; }
.why-icon-wide { width: 92px; }
.why-card h3 { font-family: var(--serif); font-weight: 400; letter-spacing: -0.01em; font-size: 1.35rem; margin-bottom: 10px; }
.why-card p { color: #C9C4CC; font-size: 0.98rem; margin: 0; }
@media (max-width: 900px) { .why-grid { grid-template-columns: 1fr; } .why { padding: 52px 24px 28px; } .why-icon { margin-bottom: 24px; } }

/* Services */
.service-card {
  display: grid; grid-template-columns: 1.2fr 1fr; gap: 48px;
  background: var(--card); border: 1px solid var(--line); border-radius: var(--radius);
  padding: 44px;
  -webkit-backdrop-filter: blur(10px); backdrop-filter: blur(10px);
}
.service-main h3 { font-size: 1.8rem; margin-bottom: 16px; }
.service-main p { color: var(--ink-soft); font-size: 1.1rem; margin-bottom: 28px; }
.list-label { font-weight: 600; margin-bottom: 14px; }
.services { display: grid; gap: 16px; }
.list-note { margin: 18px 0 0; color: var(--ink-soft); font-size: 0.95rem; }
.checks { list-style: none; margin: 0; padding: 0; display: grid; grid-template-columns: 1fr 1fr; gap: 12px 20px; }
.checks li { display: flex; align-items: center; gap: 10px; }
.checks li::before {
  content: ""; flex: none; width: 22px; height: 22px; border-radius: 50%;
  background: var(--ink) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24'%3E%3Cpath d='M6 12.5l4 4 8-9' fill='none' stroke='%23FAFFFD' stroke-width='2.6' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center/14px no-repeat;
}

/* Results */
.results { display: grid; grid-template-columns: repeat(2, 1fr); gap: 16px; margin-bottom: 64px; }
.result {
  background: #fff; border: 1px solid var(--line); border-radius: var(--radius);
  padding: 30px 30px 26px; position: relative;
}
.result::before { content: ""; position: absolute; top: 32px; right: 30px; width: 12px; height: 12px; border-radius: 50%; background: var(--ink); }
.figure { font-weight: 650; letter-spacing: -0.03em; font-size: clamp(2.2rem, 4vw, 3rem); line-height: 1.05; margin-bottom: 14px; padding-right: 24px; }
.result p:last-child { color: var(--ink-soft); margin: 0; }

.quotes { display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; }
.quote { margin: 0; background: var(--card); border: 1px solid var(--line); border-radius: var(--radius); padding: 28px; display: flex; flex-direction: column; justify-content: space-between; gap: 22px; }
.quote blockquote { margin: 0; font-size: 1.05rem; line-height: 1.55; }
.quote blockquote::before { content: "\201C"; display: block; font-size: 2.6rem; line-height: .6; color: var(--ink); margin-bottom: 10px; }
.quote figcaption { font-weight: 600; font-size: 0.95rem; display: flex; align-items: center; gap: 12px; }
.avatar { flex: none; width: 48px; height: 48px; border-radius: 50%; overflow: hidden; display: block; }
.avatar img { width: 48px; height: 48px; object-fit: cover; }
.quote figcaption .avatar-ph { background: var(--ink); color: var(--porcelain); font-size: 0.72rem; font-weight: 700; letter-spacing: 0.02em; display: grid; place-items: center; }
.quote figcaption span { display: block; font-weight: 400; color: var(--ink-soft); }

/* About */
.about { display: grid; grid-template-columns: 220px 1fr; gap: 44px; align-items: start; }
.about-page .about { margin-bottom: 56px; }
.about-page .section-title { margin-top: 30px; }
.headshot img { width: 220px; height: 220px; object-fit: cover; border-radius: var(--radius); box-shadow: 0 16px 40px rgba(52,46,55,.12); }
.about-intro { font-size: 1.15rem; max-width: 40em; }
.about-intro p:first-child { font-size: 1.45rem; font-weight: 500; letter-spacing: -0.015em; line-height: 1.35; }
.history { display: grid; grid-template-columns: 1fr; gap: 44px; max-width: 760px; }
.roles, .plain { list-style: none; margin: 0; padding: 0; }
.roles > li, .plain > li { border-top: 1px solid var(--line); }
.roles > li:last-child, .plain > li:last-child { border-bottom: 1px solid var(--line); }
.plain > li { padding: 16px 0; }
.roles summary { display: flex; justify-content: space-between; align-items: baseline; gap: 16px; padding: 16px 0; cursor: pointer; list-style: none; }
.roles summary::-webkit-details-marker { display: none; }
.toggle { flex: none; font-size: 0.9rem; font-weight: 600; border-bottom: 2px solid var(--coral); line-height: 1.4; }
.toggle::after { content: " +"; }
.roles details[open] .toggle::after { content: " \2212"; }
.roles details ul { margin: 0 0 18px; padding-left: 20px; color: var(--ink-soft); }
.roles details li { margin-bottom: 6px; }

/* Contact */
.contact {
  position: relative; overflow: hidden;
  background: var(--ink); color: var(--porcelain);
  border-radius: 32px; padding: 64px 56px;
}
.contact::after { content: ""; position: absolute; width: 320px; height: 320px; border-radius: 50%; background: var(--coral); right: -90px; top: -110px; opacity: .9; }
.contact h2 { font-family: var(--serif); font-weight: 400; letter-spacing: -0.01em; font-size: clamp(2.2rem, 4.5vw, 3.2rem); margin-bottom: 18px; position: relative; z-index: 1; }
.contact p { max-width: 34em; font-size: 1.15rem; opacity: .9; margin-bottom: 30px; position: relative; z-index: 1; }
.contact .btn { position: relative; z-index: 1; }
.small { font-size: .9rem; }

/* Footer */
.footer { padding: 40px 0 56px; color: var(--ink-soft); font-size: 0.95rem; }
.footer-inner { display: flex; gap: 10px; flex-wrap: wrap; }
.footer a { text-decoration-color: var(--coral); text-decoration-thickness: 2px; text-underline-offset: 3px; }

/* Notes */
.note-list { list-style: none; margin: 0 0 24px; padding: 0; }
.note-list li { display: flex; justify-content: space-between; gap: 20px; padding: 18px 0; border-top: 1px solid var(--line); }
.note-list li:last-child { border-bottom: 1px solid var(--line); }
.note-list a { font-weight: 600; font-size: 1.2rem; text-decoration: none; }
.note-list a:hover { text-decoration: underline; text-underline-offset: 4px; }
.note-list span { color: var(--ink-soft); white-space: nowrap; font-size: .95rem; }
.lede { color: var(--ink-soft); font-size: 1.15rem; margin: -18px 0 30px; }
.note { padding: 90px 0 40px; max-width: 720px; }
.note-meta { color: var(--ink-soft); font-size: .95rem; }
.note-title { font-size: clamp(2.2rem, 5vw, 3.4rem); margin: 10px 0 32px; }
.prose { font-size: 1.12rem; }
.prose h2 { font-size: 1.8rem; margin: 1.6em 0 .6em; }
.prose h3 { font-size: 1.35rem; margin: 1.4em 0 .5em; }
.prose a { text-decoration-color: var(--coral); text-underline-offset: 3px; }
.notfound { padding: 140px 0 120px; }

/* Responsive */
@media (max-width: 900px) {
  .hero { grid-template-columns: 1fr; padding: 70px 0 60px; gap: 44px; }
  .service-card { grid-template-columns: 1fr; padding: 32px; gap: 32px; }
  .quotes { grid-template-columns: 1fr; }
  .history { grid-template-columns: 1fr; }
  .b1 { width: 220px; height: 220px; top: -120px; right: -40px; }
  .b2, .b6 { display: none; }
}
@media (max-width: 720px) {
  .nav { gap: 6px; padding: 8px 8px 8px 8px; }
  .nav-links, .btn-nav { display: none; }
  .nav-menu { display: block; }
  .brand { margin-left: 0; font-size: 0.95rem; }
  .brand span { padding: 12px 14px; }
  .brand .brand-a { padding-right: 4px; }
  .brand .brand-b { padding-left: 4px; }
  .results { grid-template-columns: 1fr; }
  .about { grid-template-columns: 1fr; gap: 24px; }
  .headshot img { width: 140px; height: 140px; }
  .contact { padding: 44px 26px; }
  .contact::after { width: 200px; height: 200px; right: -80px; top: -90px; }
  .checks { grid-template-columns: 1fr; }
  .section { padding: 52px 0; }
  .note-list li { flex-direction: column; gap: 4px; }
}
@media (max-width: 400px) {
  .brand { font-size: 0.9rem; }
  .brand span { padding: 11px 12px; }
  .brand .brand-a { padding-right: 3px; }
  .brand .brand-b { padding-left: 3px; }
  .aio-grid { grid-template-columns: 1fr; }
  .eyebrow { font-size: 0.68rem; letter-spacing: 0.04em; padding: 6px 12px; }
  .ai-card { padding: 18px; }
}

/* FAQ */
.faq { display: grid; grid-template-columns: repeat(2, 1fr); gap: 16px; }
.faq-item { background: #fff; border: 1px solid var(--line); border-radius: var(--radius); padding: 28px 30px 14px; }
.faq-item h3 { font-size: 1.3rem; margin-bottom: 10px; }
.faq-item p { color: var(--ink-soft); }
@media (max-width: 720px) { .sb-query { white-space: normal; line-height: 1.35; } .search-bar { border-radius: 22px; } .faq { grid-template-columns: 1fr; } .aio-grid { grid-template-columns: 1fr; } .aio-sources { grid-template-columns: 1fr 1fr; } }